What's happening in real estate
What's happening in real estate

Preparing to Sell

Property Brokers  Tuesday, August 22th
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"A Seller's Guide to Preparing Your House for Sale: Turning Potential into Perfection"

Selling your house is a significant milestone, filled with both excitement and anticipation. I’ve put myself in the sellers seat by enlisting two of my colleagues to sell my home. And I’m certainly putting myself through the whole process: from cleaning to decluttering, painting, water blasting and staging to make the home shine. No cost was spared. By enlisting the best team of sales agents, photographers, marketing that includes video, online, print and photo sign boards, I know that the offers I receive will be a true reflection of where the market sees my home and that every buyer out there will know it’s for sale.

To ensure that your home stands out in the competitive market and leaves a lasting impression on potential buyers, thorough preparation is key. Whether you're a first-time seller or an experienced homeowner, these essential tips will guide you through the process of preparing your house for sale.

1. Curb Appeal: Make a Memorable First Impression. The journey of selling your house begins before buyers even step inside. Enhance your home's curb appeal by mowing the lawn, trimming bushes, and adding fresh plants or flowers. I had to waterblast and repaint my front fence and letterbox for example. I also purchased some potted colour to line the entrance way. A well-maintained exterior creates a positive first impression and sets the tone for what buyers can expect throughout the rest of the house.

2. Clear the Clutter: Open Up Your Space. Clutter can make even the most spacious rooms feel cramped. Before listing your home, declutter each room by removing personal items, excess furniture, and knick-knacks. Create a clean and neutral canvas that allows potential buyers to visualize their own belongings and lifestyle in the space. Easier said than done when you are a maximalist but it will be worth it.

3. Repairs and Updates: Address the Essentials. Inspect your home for any necessary repairs or updates that could impact a buyer's decision. Fix leaky faucets, squeaky doors, and any visible wear and tear. Consider making minor updates like repainting walls in neutral tones and replacing outdated fixtures, as these small changes can significantly enhance your home's appeal.

4. Deep Cleaning: Shine Bright Like a Diamond. A spotless home is not only visually appealing but also suggests that your property has been well cared for. Conduct a thorough deep clean of every room, including carpets, windows, and appliances. Pay attention to often overlooked areas like baseboards and corners. A clean and fresh-smelling home creates an inviting atmosphere for potential buyers. I’ve booked an oven clean, as well as getting busy with sugar soaping every wall and ceiling and cleaning the windows inside and out. This will also make settlement day easier as I’ve done the “big clean” and just need to maintain it. Earlier this year I also had an exterior soft wash so I know the house is looking at it’s best.

5. Home Staging: Set the Scene for Success. Home staging is a powerful tool that helps buyers envision themselves living in your space. Rearrange furniture to maximize flow and showcase each room's purpose. Consider neutral decor and strategically placed accents to highlight the home's best features. Now my house has lots of colour on the walls so we kept things as neutral as possible, while also recognising it is an art deco home and has it’s own quirks etc. Staging isn't about showcasing your personal style but about creating a desire for the buyers where they can see themselves living there.

6. Let There Be Light: Maximize Natural Illumination. Natural light can make a space feel more inviting and spacious. Open blinds and curtains to allow sunlight to flood in. If your home lacks sufficient natural light, strategically place mirrors to reflect and amplify existing light sources. Well-lit spaces can evoke a sense of positivity and warmth in potential buyers.

7. Professional Photography: Capture Your Home's Essence. In the age of online listings, professional photography is non-negotiable. High-quality photos that showcase your home's best angles and features can attract more potential buyers and generate greater interest. Work with a skilled photographer to ensure that your home's essence is captured in every shot. I also chose to invest in videography to make my home stand out from the crowd.

8. Price Right: Research and Strategy. Setting the right price is a crucial factor in attracting serious buyers. Conduct thorough research on comparable properties in your area to determine a competitive and realistic price point. Collaborate with a real estate agent like me who can provide insights based on market trends.

9. Prepare for Showings: Flexibility and Accessibility. Be ready to accommodate potential buyers' schedules for showings. Keep your home tidy and organized for last-minute viewings. Consider creating a welcoming ambiance with soft background music, fresh flowers, or a mild fragrance to enhance the overall experience.

10. Minimise pet signs and smells. Pets are fantastic for companionship and enjoyment, but they can be a sticking point when selling a home. Top tip: a deep clean will help remove potentially years of animal fur from the home improving the smell and cleanliness of the house. As an added bonus (as mentioned in point 2, it makes for an easy move once the sale is completed). Also make sure all animals are off site when your home is being viewed.   

Make sure your yard is also ‘pet-free’. Clean up any messes and re-sod your soil if the dog has worn a muddy path along the fence. Patch any holes in the lawn your pet may have created. Tidy up the paint on the scratched front door. Understanding how to move with pets is an important consideration when you are trying to get the maximum return out of your home while also making the process as stress free as possible. 

11. Highlight Unique Selling Points: Tell Your Home's Story.  Every home has unique features that make it stand out. Whether it's a cozy reading nook, a beautifully landscaped backyard, or a spacious walk-in closet, highlight these selling points in your listing description and during showings. Emphasize how these features can enrich the buyer's lifestyle. In my case, my home is Art Deco with a truly vintage and unique kitchen and ceiling roses that are quite a talking point.

Preparing your house for sale involves a combination of hard work, meticulous planning, attention to detail, and a touch of creativity. By following these tips, you'll be well-equipped to present your home in its best possible light, making it irresistible to potential buyers and increasing your chances of a successful sale. Remember, the goal is to create an environment where buyers can envision their future, making your house their dream home.

After some tips and ideas to add quick value? Here are some quick tips: 

  • Add a lick of paint to front doors, tired-looking fencing and window frames 
  • Add some shiny new house numbers, doorknobs or knockers. 
  • New kitchen handles can make a huge difference. 
  • Clean and hose down spiderwebs and clean your gutters 
  • Remove rubbish and debris 
  • Replace the toilet seat and shower curtain with brand new ones. 
  • Upgrade outdoor lighting 
  • Tidy your garden and add shrubs and plants if it is a bit sparse. It’s amazing what a bit of potted colour can do to first impressions. 

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Rose Olliver
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Have you considered buying or selling a property? Or do you know of a family member, friend or colleague who is considering buying or selling a property? Contact Rose Olliver to experience next level service.

Rose Olliver
M  021 064 4294
E  rose.olliver@pb.co.nz

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Rose Olliver
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